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Web 2.5
When we move into Web 2.5, now everybody is on mobile devices. That changes things. We need client-side programming. We also need to adapt to different screen sizes, and we have to deal with very different networking conditions. At this point, it becomes all about the client—what the client cares about, what the browser cares…
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Web 2.0
With Web 2.0, we’re now talking about the social web. The key shift here is that we provide the framework, and the users provide the content. Before this, you were responsible for creating and publishing the content yourself. Now, we open that up and allow users to generate it. That shift—moving content creation from the…
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Web 1.5
Web 1.5 is all about keywords. Now we’ve got search engines, and we even start to see things like user feedback forms. But the search engines that care about keywords are really still tied to this Web 1.0 mindset. And again, think about Burger King—or actually, let’s switch to McDonald’s, because it’s easier. McDonald’s is…